Secure Sockets Layer (SSL) was a cryptographic protocol that was most extensively created with the intent of adding a layer of security over the Internet communications, before being succeeded by the Transport Layer Security (TLS) in 1999. Although the SSL protocol was depreciated and the TLS was widely used in its place, still, most people […]
Schema markup is a semantic vocabulary of tags or microdata or code you can use to enhance your descriptions and improve the representation of your page by adding it to your HTML. These pre-defined tags help search engines better read and understand your website’s content better and represent your page in the search engine result pages (SERPs).
The marketing industry has undergone spontaneous metamorphosis over the years with keyword research taking the center stage in online marketing. Google, for instance, has been a very instrumental tool among other search engines such as Bing and Yahoo in the success of this marketing approach. Online marketers look forward to bettering their websites in terms of better ranking on the search engines. […]